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GET ON THE WAITING LIST FOR SUPERCHARGE YOUR EMAIL LIST BELOW
VICTORIA BROWN

VICTORIA BROWN

HELPING YOU BUILD YOUR CREATIVE BRAND

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📣𝘾𝙍𝙀𝘼𝙏𝙄𝙑𝙀𝙎 𝘾𝙃𝙀𝙀𝙍𝙇𝙀𝘼𝘿𝙀𝙍 & 𝙈𝘼𝙍𝙆𝙀𝙏𝙄𝙉𝙂 𝘾𝙊𝘼𝘾𝙃
𝙅𝙀𝙒𝙀𝙇𝙇𝙀𝙍𝙔 𝙊𝘽𝙎𝙀𝙎𝙎𝙀𝘿 💍💎
Taking you from unknown maker to in-demand brand!
💥FANS MARKETING METHOD
🏬 SHOP 👇🏾👇🏻

VICTORIA BROWN
THE SECRET’S OUT...⁣ ⁣ Ok, so I think I’ve THE SECRET’S OUT...⁣ ⁣ Ok, so I think I’ve kept you on tenterhooks long enough!⁣ My big secret is out. 😮⁣ ⁣ I’m excited to reveal that enrolment is opening very soon for Supercharge your email list - my email list course especially for creatives. 🙌🙌🙌⁣ ⁣ Enrolment only happens a handful of times a year - which is why it’s such a big deal!⁣ ⁣ The course will take you through step-by-step how to get your first (or your next) 500 followers, how to nurture that list and actually sell to them. You’ll no longer be stressing about what to write in your emails - as you’ll know exactly what to write (and many of my students say that writing emails actually becomes an enjoyable experience after they’ve taken my course!)⁣ ⁣ Email's proven to be 40 times more effective than social media for selling (and of course it’s a great way to get in touch with your customers WITHOUT relying on fairs)...so I’m really excited about how this course could transform your business for the better!⁣ ⁣ Enrolment will be open next week, and places will be allocated on a first-come, first-served basis...so keep an eye out for more details on here...or sign up to my newsletter to make sure you find out as soon as the cart opens….and yes, there WILL be a bonus for people signing up straight away.)⁣ ⁣ If you have any questions let me know in the comments below...and keep your eyes peeled for enrolment to open...
SOMETHING'S COMING SOON⁣ ⁣ I'm so happy, becau SOMETHING'S COMING SOON⁣ ⁣ I'm so happy, because not only did I get to do my absolute favourite thing yesterday - teaching a bunch of lovely people in the @find.amaker crew all about how to start their email lists (my most favourite subject). But also, I'm going to doing a whole lot more of that soon.⁣ ⁣ I'm not going to say too much today (it's a surprise!) but I'll just say it’s been a busy few weeks...and that’s because I’ve been working away behind the scenes on something very special for you. Something I know will be a game-changer for your business.⁣ ⁣ Keep an eye out on social media, or if you want me to let you know by email then make sure you’re signed up to my newsletter (the link’s in the bio).⁣ ⁣ This is something that's not going to be happening that often, and it's happening VERY SOON! Eek! :-)⁣ ⁣ Double tap if you’re excited! (P.s. is it weird if I double tap on my own post?!)
WERE YOU READY?⁣ ⁣ Let me ask you a question - WERE YOU READY?⁣ ⁣ Let me ask you a question - the last time you did something totally amazing - something you're really proud of..did you actually feel ready?⁣ ⁣ I'm guessing the answer is no!⁣ ⁣ So can I ask why on earth we all wait to FEEL ready before we do something? Because yes, even though I know I shouldn't, I do it too! The truth is everything big in my life: becoming a mother, starting a business, putting my handmade jewellery out in the world, reading the news on the radio, teaching my first aerobics lesson, starting my blog - I've never felt ready for when I started, I had to grow into it!⁣ ⁣ Yet time and time again my gut reaction is to NOT to do something when I don't feel ready. This is totally crazy, yet I can't help it and I often have to give myself a stern talking to when I need to do something new.⁣ ⁣ No, I'm not ready. But I never will be... and I need to take a chance and get on with it...because what's the worst that can happen, really? And what could happen if it goes right?!⁣ ⁣ What are you going to do this week that you don't feel ready for?
SHOUT OUT FOR SCOTTISH SMALL SHOPS... Even though SHOUT OUT FOR SCOTTISH SMALL SHOPS... Even though this week it's been shops in England and Wales re-opening (Scotland look like they might be re-opening non-essential shops on 26 April), I couldn't celebrate a whole week of SUPPORT OUR SMALL SHOPS and not include some of our lovely shops and galleries in Scotland. So today, I'm going to be shouting out 5 lovely Scottish shops. You can of course support them online or wait for them to reopen, but I wanted to include them in this campaign! As you know, all this week I’ve been running my SAVE OUR SMALL SHOPS (#vbsoss ) campaign, celebrating those lovely small independent shops and galleries that stock beautifully handmade goods and frankly make us all feel warm and fuzzy! I’ll be featuring some of them every day - make sure you look them up and give them your support. And you can help! by doing any of the following three things:⁣⁣ 1. Let me know YOUR fave small shops and galleries - using the hashtag #VBSOSS 2. Share the small shops I share over the next week on your Instagram stories.⁣ 3. Visit these shops and make a purchase!⁣ (Some of these shops require appointments, so please check before you turn up).⁣ TOGETHER WE CAN ALL MAKE A DIFFERENCE - LET"S SUPPORT OUR SMALL SHOPS!⁣ Here’s today’s amazing small shops (in order of L-R): @pippingifts @romanystarrs @shjewelleryedinburgh @theshopofinterest Alchemist, Dingwall So that's it for my SUPPORT OUR SMALL SHOPS (SOSS) campaign - I hope you enjoyed it and let me know if you'd like me to do something similar again. Of course, there are many, many more amazing small shops around the UK, and this has just been a small snippet that I've shown across the week. So I'd love to hear about your favourite small shops - just pop them in the comments below. Have a fab weekend and enjoy shopping small! #designermaker #designermakers #craftsposure #favehandmade #thehandmadeparade #makersbiz #creatorslane #makersvillage #makersvillage #handmadeaccessories #shophandmade #supportsmall #wearethemakers #independentshops #shopsmall #shopsmallbusiness #supporthandmade #artjewellery #artcommunity #artgallery #contemporarycraft #supportsmallbusiness #vbsoss
I LOVE EMAIL⁣ ⁣ I’ve been thinking a LOT abo I LOVE EMAIL⁣ ⁣ I’ve been thinking a LOT about email marketing the last few months.⁣ ⁣ It’s sooo effective (40 times more so than social media at selling). Yet even though it makes a huge amount of sense ( 90% of people on your email list see your emails compared to 2% of your audience seeing your Facebook posts), business owners really seem to shy away from sending emails.⁣ ⁣ I’ve been thinking about this and I’ve come to this conclusion why...⁣ ⁣ Putting yourself out there is tough… it requires a LOT of bravery. Especially when you’re promoting a creative business that has a little bit of your heart attached.⁣ ⁣ It’s a bit easier to chuck out some content on social media (knowing deep down not many people will see it) so that when it fails it doesn’t feel like such a rejection.⁣ ⁣ But email’s much more personal… going into someone’s inbox you’re not only promoting yourself, but doing it in a much more intimate way. This is GREAT for getting results...as a business owner you really want to create that personal connection.⁣ ⁣ Buuut, it does feel a lot more vulnerable putting yourself out there in an email, than on social media.⁣ ⁣ So...we tell ourselves, “Email marketing doesn’t work,” and,“It wouldn’t work for our kind of business,” or “People don’t really want to hear from us,” rather than facing the truth.⁣ The truth is we’re scared!⁣ ⁣ But it’s the people that take the action to go beyond that fear who build the businesses of their dreams. ⁣ ⁣ The benefits of email marketing are unparalleled by ANY OTHER DIGITAL PLATFORM….the only thing holding you back is your mind.⁣ ⁣ I know, because I’ve thought all these things too...and it’s taken me a couple of years to change my beliefs around email marketing...but now I believe!⁣ ⁣ 𝗗𝗼 𝘆𝗼𝘂 𝗯𝗲𝗹𝗶𝗲𝘃𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗽𝗼𝘄𝗲𝗿 𝗼𝗳 𝗲𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴?
TODAY'S SHOP SMALL SHOUT OUTS! All this week I’ TODAY'S SHOP SMALL SHOUT OUTS! All this week I’m celebrating the re-opening of many of our small shops by running my 𝗦UPPORT 𝗢𝗨𝗥 𝗦𝗠𝗔𝗟𝗟 𝗦𝗛𝗢𝗣𝗦 (#vbsoss ) campaign and I’m going to celebrate those lovely small independent shops and galleries that stock beautifully handmade goods and frankly make us all feel warm and fuzzy! I’ll be featuring some of them every day - make sure you look them up and give them your support. And you can help by doing any of the following three things:⁣⁣ 1. Let me know YOUR fave small shops and galleries below or using the hashtag #VBSOSS 2. Share the small shops I share over the next week on your Instagram stories. ⁣3. Visit these shops and make a purchase!⁣ (Some of these shops require appointments, so please check before you turn up).⁣ TOGETHER WE CAN ALL MAKE A DIFFERENCE - LET"S SUPPORT OUR SMALL SHOPS!⁣ Here’s today’s amazing small shops (in order of L-R) @made_gallery_uppingham - Uppingham @isabelle_capitain_gallery - East Dulwich, London @tomflondon - Muswell Hill, London @iapetusgallery - Great Malvern @mikegell - Hereford Check them out and give them a follow :-)
TODAY'S SMALL SHOP SHOUT OUTS... After so long wa TODAY'S SMALL SHOP SHOUT OUTS... After so long waiting - this week non-essential shops in England, Wales and Northern Ireland are starting to re-open. It's so exciting and I really want to support all these lovely characterful businesses who pour their hearts into what they do :-) So all this week I’m running my 𝗦𝗨𝗣𝗣𝗢𝗥𝗧 𝗢𝗨𝗥 𝗦𝗠𝗔𝗟𝗟 𝗦𝗛𝗢𝗣𝗦 (#vbsoss ) campaign and I’m going to celebrate those lovely small independent shops and galleries that stock beautifully handmade goods and frankly make us all feel warm and fuzzy! I’ll be featuring some of them every day - make sure you look them up and give them your support. And you can help! by doing any of the following three things: ⁣⁣1. Let me know YOUR fave small shops and galleries - using the hashtag #VBSOSS 2. Share the small shops I share over the next week on your Instagram stories.⁣ 3. Visit these shops and make a purchase!⁣ (Some of these shops require appointments, so please check before you turn up).⁣ TOGETHER WE CAN ALL MAKE A DIFFERENCE - LET"S SUPPORT OUR SMALL SHOPS!⁣ Here’s today’s amazing small shops (in order of L-R): @boogallery @cushioncottage @brassmonkeysjewellery @thebiscuitfactorygallery @lnidjewellery @appendagebrighton @theworkshop_lewes Have you been out and about to your favourite small shops yet? Where have you been?
I'M A TOTAL LEARNING ADDICT⁣ ⁣ If you keep doi I'M A TOTAL LEARNING ADDICT⁣ ⁣ If you keep doing stuff the same way, you'll end up with the same results. That's why I love learning new ways and ideas for doing things - it's really a shortcut to gaining knowledge - learning from other people rather than spending months of my life trying to work it out myself :-).⁣ ⁣ If you want to be more effective/sell more/ find a better way, well the only way is to learn!⁣ ⁣ I spend at least 30 mins a day learning through books/podcast/youtube/internet/courses/coaching. Just a little learning every day can add up to a lot of new skills and techniques over a year! For instance this week I've listened to @hollytucker 's podcast, read one of @Sethgodin's books on marketing and had a Pinterest strategy session with an expert.⁣ It's a win-win for me as I can not only use these skills myself, but also pass them onto you!⁣ ⁣ What would you like to learn how to do or do better? ⁣ ⁣ #creativebusiness #creativeentrepreneur #creativeenergy #solopreneur #femaleentrepreneurs #dailymotivation #motivator #gogetter #selfgrowth #entrepreneurial #femaleentrepreneur #bosschick #bosslife #doitnow #juststart #newbusiness #smallbusinessowner #buildyourempire ⁣ #creativebusiness #brandstrategy #brandawareness #creatives⁣ #creativepreneur #mycreativebiz #lifeofanartist #marketingstrategy #instagrammarketing #
3 EMAIL MARKETING MYTHS⁣ ⁣ Email marketing. D 3 EMAIL MARKETING MYTHS⁣ ⁣ Email marketing. Did you just think, “Yeah, but that’s not for me?” ⁣ ⁣ That’s exactly what I thought until I realised the power of email marketing. But since I’ve seen emails transform my business I want to shout from the rooftops about how AMAZING it really is!⁣ ⁣ 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 3 𝘁𝗼𝗽 (𝘂𝗻𝘁𝗿𝘂𝗲) 𝗺𝘆𝘁𝗵𝘀 𝗮𝗯𝗼𝘂𝘁 𝗲𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴...⁣ ⁣ 𝗠𝘆𝘁𝗵1𝗡𝗼𝗯𝗼𝗱𝘆 𝘂𝘀𝗲𝘀 𝗲𝗺𝗮𝗶𝗹 𝗮𝗻𝘆𝗺𝗼𝗿𝗲⁣ ⁣ Selling on email is the number one source of sales for most companies these days (in fact for the return on investment for email marketing is typically 38x - which is HUGE!)⁣ One of the reasons it’s so powerful is because emails are much more personal than social media. Dropping into someone’s inbox for a one-on-one convo is so much more powerful than shouting your messages out to the masses on social media.⁣ ⁣ 𝗠𝘆𝘁𝗵2𝗜 𝗱𝗼𝗻’𝘁 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗴𝗿𝗼𝘄 𝗺𝘆 𝗲𝗺𝗮𝗶𝗹 𝗹𝗶𝘀𝘁 𝗮𝘀 𝗜 𝗵𝗮𝘃𝗲 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮⁣ ⁣ Yeah, I get it, social media is BIG! But - not only do more people have email accounts than social accounts….72% of people also PREFER to receive promotional content through email. I know it’s easy to tell yourself that people don’t want to hear from you by email, but it’s simply not true.⁣ Remember Myspace? Social media platforms have been and gone, but email’s here to stay.⁣ ⁣ 𝗠𝘆𝘁𝗵3𝗪𝗿𝗶𝘁𝗶𝗻𝗴 𝗲𝗺𝗮𝗶𝗹𝘀 𝘁𝗮𝗸𝗲𝘀 𝘁𝗼𝗼 𝗹𝗼𝗻𝗴 𝗮𝗻𝗱 𝘁𝗵𝗲𝗿𝗲’𝘀 𝗻𝗼𝘁𝗵𝗶𝗻𝗴 𝘁𝗼 𝘀𝗮𝘆.⁣ ⁣ I write weekly emails to my audience AND it doesn’t take me longer than half an hour a week, I ALWAYS have plenty to talk about. This is because I have a plan of what I want to say, a great email platform that makes writing and sending my emails really easy (@flodesk) AND most importantly I don’t try and sell in every email. Only about a quarter of your emails need to be explicitly selling your products. And if you understand your brand and your audience well, there’s always LOADS to say!⁣ ⁣ What do you find hardest about email marketing? Let me know and I’ll see if I can help...
TODAY'S SMALL SHOP SHOUT OUTS... After so long wa TODAY'S SMALL SHOP SHOUT OUTS... After so long waiting - this week non-essential shops in England, Wales and Northern Ireland are starting to re-open. It's so exciting and I really want to support all these lovely characterful businesses who pour their hearts into what they do :-) So all this week I’m running my 𝗦𝗨𝗣𝗣𝗢𝗥𝗧 𝗢𝗨𝗥 𝗦𝗠𝗔𝗟𝗟 𝗦𝗛𝗢𝗣𝗦 (#vbsoss ) campaign and I’m going to celebrate those lovely small independent shops and galleries that stock beautifully handmade goods and frankly make us all feel warm and fuzzy! I’ll be featuring some of them every day - make sure you look them up and give them your support. And you can help! by doing any of the following three things: ⁣⁣1. Let me know YOUR fave small shops and galleries - using the hashtag #VBSOSS 2. Share the small shops I share over the next week on your Instagram stories.⁣ 3. Visit these shops and make a purchase!⁣ (Some of these shops require appointments, so please check before you turn up).⁣ TOGETHER WE CAN ALL MAKE A DIFFERENCE - LET"S SUPPORT OUR SMALL SHOPS!⁣ Here’s today’s amazing small shops (in order of L-R): @econe_jewellery @morganjewellery @ccc_gallery @Sarapreisler @Ferrers_gallery Have you been out and about to your favourite small shops yet? Where have you been?
𝗛𝗼𝘄 𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗼𝗻𝗹𝗶𝗻𝗲 𝘀𝗮𝗹𝗲𝘀?⁣ ⁣ So the shops are reopening, which is tremendous news! But it really should be only one part of your sales puzzle - and you should still be looking to do what you can to sell online.⁣ ⁣ What can you do NOW to protect yourself, should something like 2020 ever happen again? ⁣ ⁣ I think we can safely say that the digital revolution exploded last year (Zoom anyone?!) and that now that genie is out of the bottle, it’s never going back. And whether you're a shop or independent seller it makes good business sense to have a good digital sales strategy.⁣ ⁣ Whilst events will of course return in some guise, now that people have got used to spending their digital pound, this will become more commonplace.⁣ ⁣ What does this mean for you?⁣ ⁣ Well, you MUST be thinking right now about your digital marketing strategy...or in plain English... how the heck are you going to find and sell to your customers online?!⁣ ⁣ Soooo...I have a plan for you.⁣ ⁣ You find your customers online - via social mediaYou get your social media customers onto your email list. You serve the hell out of that email list. When your customers have got to know you, then you sell to them, via email.⁣ ⁣ There’s a few reasons why this makes sense…⁣ ⁣ Firstly, email is soooo much more effective than social media at selling….all the stats tell us that, including a recent survey revealing that email is 40x more effective than social media at selling stuff.⁣ ⁣ Secondly, 90% of the people we send emails to get our emails, compared to the 2% of our Facebook followers who see our posts.⁣ ⁣ Thirdly, people need to get to know and trust you before buying from you (and for big purchases to wait until the time is right) this is why email works so well.⁣ ⁣ So that’s my plan anyway, feel free to take it and use it for your business too!⁣ ⁣ I’d love to know what your plans for your business are this year? Are you planning to become more digital (and if not, what would you do if we saw another pandemic?
OPEN TIME! After so long waiting - it's the day OPEN TIME! After so long waiting - it's the day we've been waiting for - when non-essential shops in England, Wales and Northern Ireland start to open again. So all this week I’m running my SUPPORT 𝗢𝗨𝗥 𝗦𝗠𝗔𝗟𝗟 𝗦𝗛𝗢𝗣𝗦 (#vbsoss ) campaign and I’m going to celebrate those lovely small independent shops and galleries that stock beautifully handmade goods and frankly make us all feel warm and fuzzy! I’ll be featuring some of them every day - make sure you look them up and give them your support. And you can help! by doing any of the following three things:⁣⁣ 1. Let me know YOUR fave small shops and galleries - using the hashtag #VBSOSS 2. Share the small shops I share over the next week on your Instagram stories.⁣ 3. Visit these shops and make a purchase!⁣⁣ TOGETHER WE CAN ALL MAKE A DIFFERENCE - LET"S SUPPORT OUR SMALL SHOPS!⁣ Here’s today’s amazing small shops (images in order of L-R): @gillwingjewellery - Islington, London @victoria_sewart_gallery - Barbican, Plymouth @diana_porter_gallery - Park St, Bristol @kathlibbertjewellery - Saltaire, Bradford @bluecoatdisplaycentre - College Lane, Liverpool Good luck everyone - I hope you have a great week :-)⁣ What are your favourite small shops? Tag them below! ⬇️
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